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INSIDE: $5000+ IN SAVINGS

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BLACK FRIDAY DEALS

Welcome to SEO Notebook's SEO & AEO Deals page where we curate the deepest discounts for courses & tools for SEOs. Most of these deals expire December 1st:

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50% OFF CONSULTS

I just touched down from the Chiang Mai SEO Conference, and I am opening my calendar for 1:1 hourly consulting calls. Whether you are trying to get SEO traffic or pivot your strategy to dominate AEO (Answer Engine Optimization), this is your chance to skip the trial and error.

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Get your 1:1 SEO/AEO Consult With Me

This is strictly for:

  • SEO Pros who need to understand how to rank in LLMs (ChatGPT, Perplexity, Gemini) alongside Google.
  • Agency Owners who need to streamline operations and sell high-ticket AEO services.
  • Founders looking for a strategic roadmap that actually works in late 2025.

That's not all...

FREE BONUS! YOU GET ALL OF MY 250+ NOTES($2997 VALUE)

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You will get all of my notes when you consult with me. Every. Single. One. Technically, this is a $2,997 value, but considering I built a seven-figure agency on these specific strategies, they are actually worth much, much more.


For Black Friday I'm dropping my consulting 50% so it's $2,997 $1,497 for a limited time. And since that includes the notes, it's like getting them half off and getting a free consult with me! So book now.

I only do this a few times a year...if you miss this, you are waiting until late 2026 for another chance.


50% OFF! $2977 $1497 For a consult with Steve + All the SEO Notes ($2997 FREE)

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Matt Diggity

"One of the brightest minds in SEO & AI Search"

Steve is one of the brightest minds in SEO and AI search, and it’s been a pleasure to have him as a speaker at Chiang Mai SEO Conference on multiple occasions. He always leaves the room educated, motivated, and inspired. If you’re following Steve, you’re already ahead of the curve in SEO and AI search.

AEO MASTERCLASS

The shift from traditional Search to AI is undeniable, but most brands are making a critical mistake: they are optimizing for mentions. In the world of AEO, a mention is just the new vanity metric, it’s an impression that doesn’t pay the bills.


You need to go beyond simple awareness. You need to turn platforms like ChatGPT and Perplexity into your highest-performing sales team.

In my AEO masterclass, I will hand you the blueprint for Answer Engine Optimization. You will learn how to engineer the algorithm not just to list your brand, but to actively recommend it. Stop being an option; become the answer.

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Get my complete AEO Framework

FREE BONUSES! CUSTOM GPTS - TOOLS - SHEETS

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That's not all, my masterclass comes with a plethora of tools & sheets that makes implementation simple:

Search analyzer: X-rays ChatGPT's inner workings for any query

LLM Dashboard: Custom looker dashboard for LLM traffic. 2 click setup.

Mention monitor: A smart sheet that keeps tabs of brand activity

BrandBrain: Reveals conversion-focused marketplace conversations

Visibility scorecard: Sniffs out how much brand exposure you have across AI apps

Dealbreaker detector: Eliminates buying resistance at the root

Question generator: Get 30+ questions that drive clicks, comparisons & conversions

Snippet brain: Turns bloated paragraphs into sharp, AI+SEO traffic-snatching bullets.

Research Synth 2.0: Turns deep research into an actionable content plan

Expert creator: Create your own subject matter expert to create content & more

Alternatives Gen: Creates highly persuasive alternative pages in 1 click

Info Page Gen: Structures your about page so that AI repeats your brand like a mantra

You can get my course when you sign up for CXL, it's 25% off yearly plan for Black Friday.


If you just want my course ONLY, check it out here.

The above is for 25% off CXL yearly, it's kind of like Netflix for marketers. Just want my AEO Masterclass? That's here >>

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Travis Jamison

VC, Capital pad

"Entire Notion full of actionable tips"

This masterclass is one of the most dense informational gifts I had in a really long time. I have an entire Notion file full of very actionable tips, from things to improving our actual Agency to improving the results for our clients or to apply to my other companies. I'm already very versed in this stuff and I walked away with an entire notebook full of stuff to add to it.

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Aleyda Solis SEO Consultant, Speaker

"Most Actionable"

The most actionable talk ever by Steve Toth sharing useful resources and free tools to optimize for AI search through the customer journey

Please note that these testimonials are for presentations held in Chiang Mai & Toronto. My CXL course covers 2-3x more ground

NEWSLETTER SPONSORSHIPS

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Leapfrog the noise. Land directly in the inbox of 20,000+ SEO and Marketers.

Trying to get the attention of SEOs and Marketers is a noisy battle. Why fight for scraps when you can skip the line? SEO Notebook isn't just a newsletter; it is a trusted resource for over 20,000 industry pros. With an industry-crushing 35-40% open rate, we don't just send emails, we command attention.

For Black Friday, you can leapfrog your competition and secure prime placement for 20% off.

Note: To protect the trust of my audience, all sponsors are subject to approval. If you have a tool or service that genuinely adds value, check out the media kit and click below:

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Matt Diggity

"One of the best resources in the industry"

Steve has curated one of the best resources in the industry for staying up on important and trending SEO topics. This one is a 'must subscribe' for anyone who is looking to get an advantage.

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Kyle Roof

"Get all the golden nugs"

Get all the golden nugs without having to scroll through the SEO groups on the internet to get them. SEO Notebook is a reliable source for well thought out SEO tips and tricks from industry leaders.

STEVE HAS WORKED WITH...

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BLACK FRIDAY

COURSE DEALS

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NEXT LEVEL AI CONTENT

The only course on writing high-converting, human-sounding content with AI. This course covers everything: Content basics, humanizing guidelines, prompting, and AI editing. It’s perfect for agencies, brands, and writers looking to write human sounding ai content at scale.

Code: "NotebookBF" At checkout

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MANAGEMENT MASTERY

Mads is the behind the scenes guy when it comes to making agencies run smoothly.

In his course you'll find out exactly how to run your own agency like a well-oiled machine that grows without needing you. Great if you want to make more and work less with your agency.



BLACK FRIDAY

SEO/AEO TOOL DEALS

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SURFER SEO

Accelerate your organic growth with Surfer SEO. This Black Friday, the Scale plan upgrades you to 25 AI prompts (normally 5), allowing you to publish optimized content five times faster. Save $95/mo while streamlining your workflow to rank higher, drive more traffic, and increase revenue with less effort.

Deal timeline: Starts Thursday Nov 27th (evening, CET time) and it will last till Tuesday Dec 2nd (morning CET)

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PAGE OPTIMIZER PRO

Get POP's Unlimited Monthly plan at 26% OFF ($67 $49/month) here's what you get:

🔥[NEW] Keyword Strategy Tool (One-Click Silo)

🔥[NEW] Keyword Strategy Tool (Custom Silo):

🔥[Updated] Keyword Insight Tool

Keyword Tracker

Unlimited report runs & reruns

Shareable secret key for your content team

And.. Locked-in price for the life of your subscription

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CORA

Cora SEO Software is not a magic button; it is an expert-grade diagnostic engine that measures up to 2,040 ranking factors to reverse-engineer the exact mathematical model of Google’s algorithm for your specific keyword.

Cora adapts dynamically to every update, using correlation analysis to tell you precisely which signals are driving the top rankings right now.

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PINCLICKS

Pinclicks is like AHREFS / SEMRUSH for Pinterest. Pinterest can be a huge driver of clicks for visual niches & Pinclicks reveals all the juicy details you need to know before launching your first pin. Get 50% off annual plans (After the free 5 day trial).


Deal Timeline: Ends Midnight Dec 1st

CODE: "SEONOTEBOOKBF"

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WPX

Switch to the fastest WordPress hosting in less than 24 hours with the ultra-fast expert migration. Reach your global audience and boost your SEO without worrying about any security or technical setup.

BLACK FRIDAY

LIFETIME DEALS

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ALBATO (ZAPIER-LIKE)

Albato is one of the best Zapier alternatives that you can get as a lifetime deal.

1000s of integrations, built-in tools like JSON parser & Router and build your own integrations with the App integrator.

No code, simple and pay once, use forever

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HIGH QUALITY STOCK PHOTOS FOR PENNIES

AI imagery is all the rage but nothing beats actual pictures of stuff. Get access to millions of images, videos, illustrations and even music for your sites.

Hint: Use featured images with a contrasting border and use it to boost your CTR on Google images.


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AI BROWSER AUTOMATION

If you can see it, you can automate it. Imagine telling an AI exactly what to do: Browse this site, take this data and export it to csv. This is exactly what Browseract does. It makes scraping, researching & more SIMPLE. Connects with Make.com and n8n for even more powerful flows!

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BUILD A BOT ARMY

Robomotion is an automation tool but with bots that you can run on your computer. It takes a bit of getting used to but incredibly powerful.

If you want total control, get Robomotion. If you want a low barrier to entry with cloud runs, check out Browseract instead.

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NEURON WRITER

Page optimizers can get complicated and expensive. Use advanced semantic SEO recommendations and AI-driven content planning to outrank competitors and optimize your articles for Google with precision. Plus for the price of a single month of more expensive tools, you can get lifetime access to Neuron.

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AI AT YOUR BECK AND CALL

Triplo is a Desktop / Mobile app that brings AI to your OS. Sounds simple but nothing will boost your productivity more than just calling AI with a keyboard shortcut instead of having endless chat windows opened. Power users can even run local models like Ollama remotely.

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LIFETIME HOSTED SITES

Imagine if you married WordPress and a page builder & threw in hosting.

That's what Brizy Cloud is: A full-fledged HOSTED website builder (with full blog capabilities and advanced custom fields-like features).

It's one of the most no-brainer lifetime deals on this list & only available for a limited time.


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AFFILIATE ROUNDUP IN SECONDS

Paste a few product links and you'll get high-converting affiliate roundups in seconds.


Includes staples like benefit-driven copy, comparisons tables, pros & cons and implies experience by quoting actual user reviews.

Note: Appsumo Plus members only



DISCLAIMER: While I carefully curate these Black Friday offers to bring you the best value, please remember that I do not own or operate these third-party tools (like those from AppSumo). Deal terms, pricing, and "Lifetime" definitions are entirely under the control of the respective vendors and are subject to change without notice. I cannot be held responsible if a vendor alters their offer, ends a deal early, or changes the terms of their lifetime subscription in the future. Please do your own due diligence before purchasing.